One of the main ways that decentralised social networking platforms like Bluesky or Mastodon use to advertise themselves is that they gives people control over their timelines. Bluesky’s website highlights this as its primary feature, saying “Your timeline, your choice – Stay focused on your friend group, keep up-to-date on the latest news, or explore with an algorithm that learns what you like. On Bluesky, there’s a feed for that.” Mastodon takes a similar approach, and puts it front and center on the joinmastodon.org website, saying “Your home feed should be filled with what matters to you most, not what a