Definition
Organized activity intended to create the deceptive appearance of broad, authentic grassroots support or opposition to a given cause or organization, when in reality the activity is being motivated, funded or coordinated by a single or small number of obscured sources.
Background
Moderators can spot this activity by noticing unusually coordinated behavior or repetitive messaging across different accounts. However, caution is needed, genuine campaigns or widespread community responses can sometimes appear similar to astroturfing.
Example Rule
Fabricating the illusion of widespread support or consensus (“astroturfing”) through multiple accounts or coordinated actions is not allowed.
Discussion
Discuss this label in the Astroturfing forum.
