Definition
The unauthorized manufacture or sale of merchandise or services with an inauthentic trademark, which may have the effect of deceiving consumers into believing they are authentic.
Background
Counterfeiting involves the creation and distribution of products that are made to look like genuine items, often mimicking trusted brands to mislead buyers. Online, this can manifest through the sale of goods under false trademarks, or offering services that falsely claim to be associated with reputable entities. Moderators can identify potential counterfeit content by spotting offers that seem too good to be true, use of brand names in unofficial contexts, or images that seem altered or inconsistent with official branding.
However, accusations of counterfeiting should be approached with caution, as legitimate resellers or parallel imports might sometimes appear suspicious but are actually lawful.
Counterfeit items, especially in categories like pharmaceuticals, electronics, and cosmetics, may not meet safety standards and can pose serious health risks to consumers. For example, counterfeit medications may contain incorrect or harmful ingredients, and fake electronic goods could lead to malfunctions and safety hazards.
Takedown notices will be for trademark infringement, not copyright. DMCA does not cover trademark issues.
Example Rule
Selling or promoting counterfeit products, including goods and services bearing unauthorised trademarks, is strictly prohibited.
Discussion
Discuss this label in the Counterfeit forum.
